Consuelo Salgar de Montejo

Biography

Consuelo Salgar de Montejo Consuelo Salgar de Montejo (30 September 1928 – 2 October 2002) was a Colombian journalist, advertising executive, media entrepreneur, and politician. Salgar studied in England and the United States. She joined McCann Erickson and later established Publicidad Técnica, her own advertising agency. She directed Ella, él y alguien más, a television sitcom, worked for Semana, and founded Flash magazine. In 1966, she won a bid for the first private television channel in Colombia, Teletigre (TV-9 Bogotá), which lasted 5 years until the new elected government decided not to renew its license. Salgar founded four newspapers: El Periódico, El Matutino, El Caleño, and El Bogotano. Writer of the book; "Un siglo en Guerra".

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